Idea Pro


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It isn’t just about smartphones! The Idea APIs make it easy for your application to access our network services like sending SMSs, invoking a USSD menu or making an In-app purchase through carrier billing. Bring your ideas to life!

 

1)   SMS API

This is used to send and receive SMS using a HTTP based API. It sends SMS on behalf of the user, check the delivery status of a sent SMS, receive SMSs with a short code etc.

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2)   USSD (Unstructured Supplementary Service Data) API

This allows applications to initiate USSD sessions using a HTTP-based API. You can build USSD menu driven applications, monetize based on menu request, maintain an active session with customers etc.

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3)   CaaS (Charging as a Service) API

This monetizes your app with micro-payments. You can retrieve the account balance and other related information of a given subscriber, charge specific amount from a subscriber’s account etc.

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4)   LBS (Location Based Service) API

This allows to send and receive location requests using a REST based API to find the location of users and create rich & real-time applications.

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5)   Subscription API

Subscription REST API allows a subscriber to register or unregister to or from an app, send subscription notification, query subscription status and query subscriber base size.

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6)   IVR API

IVR (Interactive Voice Response) uses pre-recorded voice prompts and menus to provide information and options in order to receive responses from the users via keypad dialing. IVR applications are programs that control and respond to calls on the IVR platform.

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Pricing

Sign up and registration is free for application creation. But the subscribers of your applications will be charged by Dialog for which you will receive a revenue share from Dialog.

  Description Minimum Charge Maximum Charge 
1 Subscription Rs. 30.00 (Month)
Rs. 1.00 (Daily)
Rs. 100.00 (Month)
Rs. 5.00 (Daily)
2 SMS Rs. 1.00 (Per SMS) Rs. 5.00 (Per SMS)
3 USSD Rs. 1.00 (Per Menu) Rs. 5.00 (Per Menu)
4 LBS *Please contact us *Please contact us
5 Caas (Add to Bill) Rs. 5 Rs. 2,500.00

 

Revenue Share

  1. Subscription
  • Split between Application creator and Dialog on a 70 : 30 ratio

 

  1. SMS
  • Split between Application creator and Dialog on a 70 : 30 ratio

 

  1. USSD
  • Split between Application creator and Dialog on a 70 : 30 ratio

 

  1. LBS
  • Split between Application creator and Dialog on a 70 : 30 ratio

 

  1. Caas API

5.1 Using mobile credit

  • Split between Application creator and Dialog on a 80 : 20 ratio

 

5.2 Using Dialog Ezcash

  • Split between Application creator and Dialog on a 97.5 : 2.5 ratio

 

 

When using multiple APIs charging for the application differs as below.

API Charging
SMS
Subscription
Any API of these two should be charged.
SMS
USSD
Both APIs should be charged.
USSD
Subscription
Any API of these two shoud be charged.
SMS
Subscription
USSD
SMS or Subscription API should be charged.USSD can/cannot be charged.
SMS
CaaS
SMS can/cannot be charged but CaaS must be charged.
CaaS
USSD
USSD can/cannot be charged but CaaS must be charged.